Huawei’s New Pre-Order Strategy Combines Scarcity with Return Flexibility

Huawei has officially announced that, in an effort to allow a wider range of consumers to appreciate the Huawei Mate 80 Pro Max and Huawei Mate 80 RS Master, a “30-day pre-order period” will commence at the Huawei Mall starting on February 5, 2026. Once an order is placed, users can monitor the estimated delivery time on the order detail page, updated according to the production schedule. Each customer is limited to purchasing one unit of the same item. Users have the option to cancel their pre-order anytime before shipping to receive a full refund.

Huaweis New PreOrder
Photo Huawei

The prices for the Mate 80 Pro Max are 16 GB + 512 GB (Kirin 9030 Pro): 7999 yuan ($1,277); 16 GB + 1 TB (Kirin 9030 Pro): 8999 yuan ($1,436). The Mate 80 RS Master is available at 20 GB + 512 GB (Kirin 9030 Pro): 11999 yuan ($1,915); and 20 GB + 1 TB (Kirin 9030 Pro): 12999 yuan ($2,074). Both smartphones were formally released late last year but remain in high demand with limited availability.

The Huawei Mate 80 Pro Max features the Kirin 9030 Pro chipset and boasts the brightest display in the world upon its launch. It comes with 16 GB of RAM and supports Wi-Fi 7 and Bluetooth 6. The Huawei Mate 80 RS Master stands out as an ultra-premium model emphasizing materials and innovative technology. It supports 5.5G and offers a configuration with dual nano-SIM and dual eSIM. Additionally, it was the first device to implement the BT.2020 color gamut in 2025.

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